
Tarkaraj Jaisi
Digital marketing practitioner writing on search, content and messaging channels.
128 articles published
Articles by Tarkaraj Jaisi


Configuring Growth Loop in Notion: A Step-by-Step Tutorial
Work through growth loop in order: define the outcome first, configure second, then verify against your own baseline. Most failures come from configuring before the outcome is agreed.

Step-by-Step: Building Your First Value Proposition Workflow
Work through value proposition in order: define the outcome first, configure second, then verify against your own baseline. Most failures come from configuring before the outcome is agreed.

How to Fix Funnel Design When It Stops Delivering Results
Work through funnel design in order: define the outcome first, configure second, then verify against your own baseline. Most failures come from configuring before the outcome is agreed.

How to Improve Marketing OKRs Without Increasing Your Budget
Work through marketing OKRs in order: define the outcome first, configure second, then verify against your own baseline. Most failures come from configuring before the outcome is agreed.

Competitive Positioning at Scale: What Changes Once You Outgrow the Basics
Competitive positioning matters because it changes how founders, marketing managers, agency strategists plan and measure campaigns. This guide covers what it is, how to apply it, and how to…

Marketing Roadmap for Complete Beginners: Core Concepts and First Steps
Marketing roadmap matters because it changes how founders, marketing managers, agency strategists plan and measure campaigns. This guide covers what it is, how to apply it, and how to tell…

Marketing Budget Explained: A Plain-English Introduction
Marketing budget matters because it changes how founders, marketing managers, agency strategists plan and measure campaigns. This guide covers what it is, how to apply it, and how to tell…